Authentic Fan Connections: Smart Digital Strategies for Musicians

About the event

Dive into practical strategies for growing your audience, fostering genuine engagement, and promoting your music effectively across the digital landscape. Learn how to craft compelling content, leverage analytics, and choose platforms that amplify your music.

The webinar will also explore the effectiveness of YouTube advertising for independent artists, with expert insights and case studies on creating targeted campaigns, managing budgets, and measuring success to enhance your music career.

Content overview:

• Alfie will explain smart social media strategies for artists, with practical advice on using ads effectively and building real engagement, rather than relying on passive streams.
• Learn why authentic connection with fans matters more than ever, and why strong songwriting and quality music should always be at the forefront.
• The session will also touch on YouTube — exploring its role and explaining why YouTube ads often miss the mark for independent musicians.

About Decent Music PR

This webinar will be hosted by Alfie Cattell (CEO) and Anna Stephens (Founder) of Decent Music PR.

Based in the North of England, Decent Music PR represents stunning artistic talent across the globe and across genres. They use a comprehensive array of promotional strategies to boost exposure for independent artists, managers and record labels. Their team of music marketing specialists have decades in the industry and have long understood the critical need for growth to be organic and real.

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