Photo credit: Shutterstock
The announcement came at a press and industry lunchtime event held at 229 The Venue in London hosted by BBC Radio 1's Huw Stephens.
Calvi takes over the role of Ambassador from Novelist in 19 and is the latest artist to join the Independent Venue Week family which celebrates grassroots venues all around the country at the end of January/start of February.
“As an artist who spent many years developing my art in small venues across the UK, it’s such a pleasure to be named the ambassador of Independent Venue Week 2020” Calvi said.
“At a time where independent venues continue to provide a vital platform in every artists career, yet still struggle to keep their doors open, it’s more important than ever for every artist, no matter what size, to continue our support and be vocal about their vitality.”
Independent Venue Week will take place from Monday 27 January to Sunday 2 February 2020 and expects that up to 220 venues will take part.
Once again, 89% of participating venues are outside London as Chloe Ward, UK Director of Independent Venue Week pushes to engage with venues in villages, towns and cities all around the country.
Ward explained:
“We continue to encourage venues in locations away from the main touring circuits to sign up. Is it so important for artists and gig goers to be able to enjoy live music regardless of where they live.
“Not everyone has the means to travel to a city centre, especially later in the evening and we don’t want that to be a reason that people aren’t going to gigs.”
Details of all participating venues and shows on sale now can be found on Independent Venue Week’s main website.